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Strategic Planning in the Family Business of the Chinese Community of Mexicali, Baja California, Mexico

Received: 10 September 2014     Accepted: 5 October 2014     Published: 20 October 2014
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Abstract

Small and Medium Enterprises (SMEs) due to their participation in the production of goods and services and as a source of jobs, are the basis of the economy in any country. In Mexico 95% of the companies have a family structure or are controlled by a family, so it is important to identify strategies that favor their continuation over time. This research was conducted in order to analyze the strategies that SMEs have implemented that have allowed them to remain in the market. In the process were applied 30 questionnaires to the founders and managers of small family businesses constituted by members of the Chinese community situated in the city of Mexicali, Baja California, Mexico. These companies develop activities and a strategy based on experience, and show a marked reluctance to invest time and effort in designing strategic planning, is why is essential carry out actions that will help them continue the operation of its business with, in order to achieve their permanence, growth and consolidation.

Published in Science Journal of Business and Management (Volume 2, Issue 5)
DOI 10.11648/j.sjbm.20140205.11
Page(s) 116-122
Creative Commons

This is an Open Access article, distributed under the terms of the Creative Commons Attribution 4.0 International License (http://creativecommons.org/licenses/by/4.0/), which permits unrestricted use, distribution and reproduction in any medium or format, provided the original work is properly cited.

Copyright

Copyright © The Author(s), 2014. Published by Science Publishing Group

Keywords

Strategic Planning, Strategy, Family Business, Chinese Community

References
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[2] Alcocer, A. (2009). Diccionario incompleto de la globalización. Taurus, México.
[3] Arellano, S. (2012). Mexicali, una ciudad con ascendencia china. El Universal. Sección Estados. http://www.eluniversal.com.mx/estados/85041.html
[4] Basco, J.T. (2006). La Investigación En La Empresa Familiar: Un Debate Sobre La Existencia De Un Campo Independiente. Investigaciones Europeas en Dirección y Economía de la Empresa, 12(1), 33-54.
[5] Casillas, J. y Acedo, F. (2007). “Evolution of Intellectual Structure of Family Business Literature: A Bibliometric Study of FRB” en family Business Review, vol 20, num 2, pp.141
[6] Cisneros, L.F. (2007). Seminario “Dirección de Empresas Familiares” en el V Congreso Internacional de Análisis Organizacional, Guanajuato, México.
[7] Chiavenato I., Sapiro, A. (2011). Planeación Estratégica. Fundamentos y aplicaciones. Brasil: McGrawHill. ISBN: 978-970-10-6877-9
[8] Díaz, H. (2013). Las reglas de convivencia y su incidencia en la continuidad de las empresas familiares de Tehuacán. Global Conference on Business and Finance Proceedings. Volumen 8. Number 2.
[9] Dreux. I. & B. Brown. 1999. Marketing private banking services to family businesses. Consultada en http://www.genuresources.com/Mark.priv.bank. Dreux_5.html.
[10] Gersick, K., J. Davis, M. Hampton & I. Lansberg. 1997. Generation to generation: Life cycles of the family business. Boston, MA: Harvard Business School.
[11] Ghua, J., J. Chrisman & P. Sharma. 1999. “Denning the family business by behavior”. Entrepreneurship Theory and Practice, 23(4).
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[13] Hill, Ch. y Jones, G. (2009). Administración estratégica. México: Mc Graw Hill.
[14] INEGI (2010). Instituto Nacional de Estadística y Geografía. Consultado en http://www.inegi.org.mx/
[15] Kast F. y Rosenzweig J. (2004). Administración de las organizaciones. Un enfoque de sistemas y contingencias, Mc Graw Hill, México.
[16] Katz, M. 2005. “Planning for the Success of Your Family Business” Women in Business. Kansas City. Mayo. Tomo 57, Nº 3.
[17] Lansberg, I. S. 1988. “The succession conspiracy”. Family Business Review, 1(2).
[18] Litz, R. 1995. “The family business: Towards definitional clarity”. Family Business Review, 8(2)
[19] Longenecker, J. (2010) Administración de pequeñas empresas. México: Cengage Learning.
[20] Molina, V. (2006). Estrategias para el inicio y manejo exitoso de un changarro. México: ISEF.
[21] Lozano, O. Niebla, J., Cisneros, L. y De la Rosa, A. (2011). Metodología y estudio de la empresa Familiar. México: Grupo Editorial HESS, S.A. DE C.V. ISBN: 978-607-9011-09-3
[22] Poza E. (2005). Empresas familiares. México: Thomson
[23] Rodríguez, J. (2002), Administración de pequeñas y medianas empresas. México: Thomson.
[24] Rodríguez, J. (2005). Dirección moderna de las organizaciones, Thompson, México.
[25] Urzúa, (2012). Empresas Familiares: Lo primero es el negocio. KPMG México. Consultado en : http://www.conpapa.org.mx/files/congress/2012/conferences /empresas_familiares_primero_negocio.pdf
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[27] Ward, J. L. 1987. Keeping the family business healthy. San Francisco, CA. Jossey Bass
Cite This Article
  • APA Style

    Zulema Córdova Ruiz, Loreto María Bravo Zanoguera, Sósima Carrillo, Ana Cecilia Bustamante Valenzuela, Sofía Lizzett Reyes Ayala, et al. (2014). Strategic Planning in the Family Business of the Chinese Community of Mexicali, Baja California, Mexico. Science Journal of Business and Management, 2(5), 116-122. https://doi.org/10.11648/j.sjbm.20140205.11

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    ACS Style

    Zulema Córdova Ruiz; Loreto María Bravo Zanoguera; Sósima Carrillo; Ana Cecilia Bustamante Valenzuela; Sofía Lizzett Reyes Ayala, et al. Strategic Planning in the Family Business of the Chinese Community of Mexicali, Baja California, Mexico. Sci. J. Bus. Manag. 2014, 2(5), 116-122. doi: 10.11648/j.sjbm.20140205.11

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    AMA Style

    Zulema Córdova Ruiz, Loreto María Bravo Zanoguera, Sósima Carrillo, Ana Cecilia Bustamante Valenzuela, Sofía Lizzett Reyes Ayala, et al. Strategic Planning in the Family Business of the Chinese Community of Mexicali, Baja California, Mexico. Sci J Bus Manag. 2014;2(5):116-122. doi: 10.11648/j.sjbm.20140205.11

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  • @article{10.11648/j.sjbm.20140205.11,
      author = {Zulema Córdova Ruiz and Loreto María Bravo Zanoguera and Sósima Carrillo and Ana Cecilia Bustamante Valenzuela and Sofía Lizzett Reyes Ayala and Lourdes Patricia Escobar Pérez},
      title = {Strategic Planning in the Family Business of the Chinese Community of Mexicali, Baja California, Mexico},
      journal = {Science Journal of Business and Management},
      volume = {2},
      number = {5},
      pages = {116-122},
      doi = {10.11648/j.sjbm.20140205.11},
      url = {https://doi.org/10.11648/j.sjbm.20140205.11},
      eprint = {https://article.sciencepublishinggroup.com/pdf/10.11648.j.sjbm.20140205.11},
      abstract = {Small and Medium Enterprises (SMEs) due to their participation in the production of goods and services and as a source of jobs, are the basis of the economy in any country. In Mexico 95% of the companies have a family structure or are controlled by a family, so it is important to identify strategies that favor their continuation over time. This research was conducted in order to analyze the strategies that SMEs have implemented that have allowed them to remain in the market. In the process were applied 30 questionnaires to the founders and managers of small family businesses constituted by members of the Chinese community situated in the city of Mexicali, Baja California, Mexico. These companies develop activities and a strategy based on experience, and show a marked reluctance to invest time and effort in designing strategic planning, is why is essential carry out actions that will help them continue the operation of its business with, in order to achieve their permanence, growth and consolidation.},
     year = {2014}
    }
    

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  • TY  - JOUR
    T1  - Strategic Planning in the Family Business of the Chinese Community of Mexicali, Baja California, Mexico
    AU  - Zulema Córdova Ruiz
    AU  - Loreto María Bravo Zanoguera
    AU  - Sósima Carrillo
    AU  - Ana Cecilia Bustamante Valenzuela
    AU  - Sofía Lizzett Reyes Ayala
    AU  - Lourdes Patricia Escobar Pérez
    Y1  - 2014/10/20
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    DO  - 10.11648/j.sjbm.20140205.11
    T2  - Science Journal of Business and Management
    JF  - Science Journal of Business and Management
    JO  - Science Journal of Business and Management
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    EP  - 122
    PB  - Science Publishing Group
    SN  - 2331-0634
    UR  - https://doi.org/10.11648/j.sjbm.20140205.11
    AB  - Small and Medium Enterprises (SMEs) due to their participation in the production of goods and services and as a source of jobs, are the basis of the economy in any country. In Mexico 95% of the companies have a family structure or are controlled by a family, so it is important to identify strategies that favor their continuation over time. This research was conducted in order to analyze the strategies that SMEs have implemented that have allowed them to remain in the market. In the process were applied 30 questionnaires to the founders and managers of small family businesses constituted by members of the Chinese community situated in the city of Mexicali, Baja California, Mexico. These companies develop activities and a strategy based on experience, and show a marked reluctance to invest time and effort in designing strategic planning, is why is essential carry out actions that will help them continue the operation of its business with, in order to achieve their permanence, growth and consolidation.
    VL  - 2
    IS  - 5
    ER  - 

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Author Information
  • Master in Management, Faculty Administratives Sciences, Autonomous University of Baja California, Mexico

  • Doctor of Administrative Sciences, Faculty Administratives Sciences, Autonomous University of Baja California, Mexico, Research Areas: Management, Finance and Accounting

  • Doctor of Administrative Sciences, Faculty Administratives Sciences, Autonomous University of Baja California, Mexico, Research Areas: Management, Finance and Accounting

  • Doctor of Administrative Sciences, Faculty Administratives Sciences, Autonomous University of Baja California, Mexico, Research Areas: Management, Finance and Accounting

  • Master in Management, Faculty Administratives Sciences, Autonomous University of Baja California, Mexico

  • Master in Management, Faculty Administratives Sciences, Autonomous University of Baja California, Mexico

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