Recently, China's rural tourism has shown a strong development trend, but there are common issues such as homogenization, limited experience and engagement, and insufficient appeal, which lead to rural tourism development in a bottleneck state. There are numerous research on immersive tourism, "Metaverse" technology, and their functions, but few on how to implement the deep integration of Metaverse technology and rural tourism to fully achieve the complete immersion effect. This study investigates the possibility of coupling development of rural tourism and "Metaverse" in multiple aspects, proposes new elements of coupling development including: people, things, field, technology, and relationship, and summarizes a new model of integration development from the dimensions of sense, time and space, narrative, social interaction, and artistic conception. According to the findings, the "Metaverse" can open up new avenues for the development of immersive rural tourism. Although more study into fusion technology and application modes is required, it is anticipated that this coupling path would effectively enhance the immersive experience and attraction of rural tourist, raise the multiplier effect of rural tourism, and accelerate the pace of rural revitalization.
Published in | Science Discovery (Volume 11, Issue 4) |
DOI | 10.11648/j.sd.20231104.13 |
Page(s) | 153-159 |
Creative Commons |
This is an Open Access article, distributed under the terms of the Creative Commons Attribution 4.0 International License (http://creativecommons.org/licenses/by/4.0/), which permits unrestricted use, distribution and reproduction in any medium or format, provided the original work is properly cited. |
Copyright |
Copyright © The Author(s), 2023. Published by Science Publishing Group |
Immersive Rural Tourism, Metaverse, Coupling Development
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APA Style
Gong Suning. (2023). Coupling Development Path of "Metaverse" and Immersive Rural Tourism. Science Discovery, 11(4), 153-159. https://doi.org/10.11648/j.sd.20231104.13
ACS Style
Gong Suning. Coupling Development Path of "Metaverse" and Immersive Rural Tourism. Sci. Discov. 2023, 11(4), 153-159. doi: 10.11648/j.sd.20231104.13
AMA Style
Gong Suning. Coupling Development Path of "Metaverse" and Immersive Rural Tourism. Sci Discov. 2023;11(4):153-159. doi: 10.11648/j.sd.20231104.13
@article{10.11648/j.sd.20231104.13, author = {Gong Suning}, title = {Coupling Development Path of "Metaverse" and Immersive Rural Tourism}, journal = {Science Discovery}, volume = {11}, number = {4}, pages = {153-159}, doi = {10.11648/j.sd.20231104.13}, url = {https://doi.org/10.11648/j.sd.20231104.13}, eprint = {https://article.sciencepublishinggroup.com/pdf/10.11648.j.sd.20231104.13}, abstract = {Recently, China's rural tourism has shown a strong development trend, but there are common issues such as homogenization, limited experience and engagement, and insufficient appeal, which lead to rural tourism development in a bottleneck state. There are numerous research on immersive tourism, "Metaverse" technology, and their functions, but few on how to implement the deep integration of Metaverse technology and rural tourism to fully achieve the complete immersion effect. This study investigates the possibility of coupling development of rural tourism and "Metaverse" in multiple aspects, proposes new elements of coupling development including: people, things, field, technology, and relationship, and summarizes a new model of integration development from the dimensions of sense, time and space, narrative, social interaction, and artistic conception. According to the findings, the "Metaverse" can open up new avenues for the development of immersive rural tourism. Although more study into fusion technology and application modes is required, it is anticipated that this coupling path would effectively enhance the immersive experience and attraction of rural tourist, raise the multiplier effect of rural tourism, and accelerate the pace of rural revitalization.}, year = {2023} }
TY - JOUR T1 - Coupling Development Path of "Metaverse" and Immersive Rural Tourism AU - Gong Suning Y1 - 2023/07/11 PY - 2023 N1 - https://doi.org/10.11648/j.sd.20231104.13 DO - 10.11648/j.sd.20231104.13 T2 - Science Discovery JF - Science Discovery JO - Science Discovery SP - 153 EP - 159 PB - Science Publishing Group SN - 2331-0650 UR - https://doi.org/10.11648/j.sd.20231104.13 AB - Recently, China's rural tourism has shown a strong development trend, but there are common issues such as homogenization, limited experience and engagement, and insufficient appeal, which lead to rural tourism development in a bottleneck state. There are numerous research on immersive tourism, "Metaverse" technology, and their functions, but few on how to implement the deep integration of Metaverse technology and rural tourism to fully achieve the complete immersion effect. This study investigates the possibility of coupling development of rural tourism and "Metaverse" in multiple aspects, proposes new elements of coupling development including: people, things, field, technology, and relationship, and summarizes a new model of integration development from the dimensions of sense, time and space, narrative, social interaction, and artistic conception. According to the findings, the "Metaverse" can open up new avenues for the development of immersive rural tourism. Although more study into fusion technology and application modes is required, it is anticipated that this coupling path would effectively enhance the immersive experience and attraction of rural tourist, raise the multiplier effect of rural tourism, and accelerate the pace of rural revitalization. VL - 11 IS - 4 ER -