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Leisure Providers and Consumers: A Case of Art of Living

Received: 18 September 2017     Accepted: 14 November 2017     Published: 5 March 2018
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Abstract

Leisure in public life has declined, however, the commercialization of leisure and recreation is catching up at fast speed. In the contemporary time, on the one side, we find that leisure and recreation is around family or in the intimate association. On the other hand, people are more and more engaged with television, video games, computers, ipads, internet, chatting devices. The entertainment and leisure activities with the electronic devices are more of a commercializing in its nature. At the same time people are also in search of leisure moving towards visiting Ashrams which are providing “Art of Living”. Vast numbers of people are regularly visiting Ashrams at different places. This activity has also enormous growth and commodification and becoming popular in world and particularly in India. It is not only becoming popular among the old age people but also becoming popular among the younger lot also. Going out in the Ashrams for “Art of living” is also more relying on market principles. Thus, in the present paper we will discuss about the consumers of leisure i.e. people who are learning “art of living” and providers (Gurus in Ashrams) of leisure. For this we will focus on some of the specific selected “Ashrama” and look into their consumer based various activities.

Published in Humanities and Social Sciences (Volume 6, Issue 1)
DOI 10.11648/j.hss.20180601.11
Page(s) 1-6
Creative Commons

This is an Open Access article, distributed under the terms of the Creative Commons Attribution 4.0 International License (http://creativecommons.org/licenses/by/4.0/), which permits unrestricted use, distribution and reproduction in any medium or format, provided the original work is properly cited.

Copyright

Copyright © The Author(s), 2018. Published by Science Publishing Group

Keywords

Leisure, Art of Living, Ashramas, Providers, Consumers

References
[1] Richard Sennett, The Fall of Public Man, Cambridge: Cambridge University Press, 1977.
[2] E. Cashmore, Black Sportsmen, London: Routledge, 1982.
[3] Nigel Morgan and Annette Pritchard, Tourism Promotion and Power: Creating Images, Creating Identities, Wiley, 1988.
[4] Ken Roberts, The Leisure Industries, New York: Palgrave Macmillan, 2004.
[5] R. W. Malcolmson, Popular Recreations in English Society 1700-1850, Cambridge: Cambridge University Press, 1973.
[6] G. C. Godbey, The Future of Leisure Services: Thriving on Change, USA: Venture publishing House, 1989.
[7] T. L. Goodale, “Legitimizing Leisure a New”, Paper presented at the Scholarly Presentation portion of the 25th Anniversary of the Leisure Studies Department, Ottawa: University of Ottawa, 1994, May 14.
[8] R. Howwe-Murphy and J. Murphy, “An Exploration of the New Age Consciousness paradigm in Therapeutic Recreation”, Philosophy of Therapeutic Recreation: Ideas and Issues, 1987,1, pp.41-54.
[9] P. Heintzman, “Leisure and Spiritual well-being relationship: A Qualitative Study”, Society and Leisure, 2000, 23 (1), 41-69.
[10] [10] Madhu Nagla, “Yoga, Health and Leisure: Attitudes of Women in Haryana”, World Leisure Journal, 2006, Volume 48, No.2.
[11] M. G. Ragheb, “Leisure and Perceived Wellness: A Field Investigation”, Leisure Sciences, 1993, 15, 13-24.
[12] P. Heintzman and R. Mannell, “Leisure Style and Spiritual well-being” in W. Stewart and D. Samdahl (eds.), Abstracts from the 1999 Symposium on Leisure Research (p.68). National Congress for Recreation and Parks, Nashville, TN, 1999, October 20-24.
[13] P. Heintzman, “Leisure and Spiritual well-being relationship: A Qualitative Study”, Society and Leisure, 2000, 23 (1), 41-69.
[14] C. Schmidt and D. E. Little, “Qualitative Insights into Leisure as a Spiritual Experience”, Journal of Leisure Research, 2007, 39 (2), 222-247.
[15] Hindustan Times, “Babas to the fore, Yoga, Spirituality takes centre stage in Corp Training”, 2015, 26th December.
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    Madhu Nagla. (2018). Leisure Providers and Consumers: A Case of Art of Living. Humanities and Social Sciences, 6(1), 1-6. https://doi.org/10.11648/j.hss.20180601.11

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    Madhu Nagla. Leisure Providers and Consumers: A Case of Art of Living. Humanit. Soc. Sci. 2018, 6(1), 1-6. doi: 10.11648/j.hss.20180601.11

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    AMA Style

    Madhu Nagla. Leisure Providers and Consumers: A Case of Art of Living. Humanit Soc Sci. 2018;6(1):1-6. doi: 10.11648/j.hss.20180601.11

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  • @article{10.11648/j.hss.20180601.11,
      author = {Madhu Nagla},
      title = {Leisure Providers and Consumers: A Case of Art of Living},
      journal = {Humanities and Social Sciences},
      volume = {6},
      number = {1},
      pages = {1-6},
      doi = {10.11648/j.hss.20180601.11},
      url = {https://doi.org/10.11648/j.hss.20180601.11},
      eprint = {https://article.sciencepublishinggroup.com/pdf/10.11648.j.hss.20180601.11},
      abstract = {Leisure in public life has declined, however, the commercialization of leisure and recreation is catching up at fast speed. In the contemporary time, on the one side, we find that leisure and recreation is around family or in the intimate association. On the other hand, people are more and more engaged with television, video games, computers, ipads, internet, chatting devices. The entertainment and leisure activities with the electronic devices are more of a commercializing in its nature. At the same time people are also in search of leisure moving towards visiting Ashrams which are providing “Art of Living”. Vast numbers of people are regularly visiting Ashrams at different places. This activity has also enormous growth and commodification and becoming popular in world and particularly in India. It is not only becoming popular among the old age people but also becoming popular among the younger lot also. Going out in the Ashrams for “Art of living” is also more relying on market principles. Thus, in the present paper we will discuss about the consumers of leisure i.e. people who are learning “art of living” and providers (Gurus in Ashrams) of leisure. For this we will focus on some of the specific selected “Ashrama” and look into their consumer based various activities.},
     year = {2018}
    }
    

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Author Information
  • Department of Sociology, Maharshi Dayanand University, Rohtak, India

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