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Research on Tourism Demand of Impoverished Female Students in the Internet Plus Era - A Case Study of China Women's University

Received: 8 October 2021     Accepted: 9 November 2021     Published: 23 November 2021
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Abstract

With the rapid development of the tourism industry and the great victory in the battle against poverty, the "Internet + tourism" has boosted the domestic tourism market and promoted the release of potential consumers, the tourism demand of impoverished female students has gradually become a hot spot in tourism research. The research takes female students of China Women's University as an example, analyses the tourism demand of impoverished female students in the Internet+ era by questionnaire survey method, based on Maslow's Hierarchy of Needs Theory, Tourism Demand Theory and Identity Theory. The results show that non-impoverished female students are more enthusiastic about tourism in their micro-social environment than impoverished female students, the psychological burden may be a major factor preventing impoverished female students from transforming tourism demand into tourism behavior, and for impoverished and non-impoverished female students with different annual tourism budgets, different psychological structures, different proportions of tourism consumption in income and different annual tourism budgets, the willingness to access tourism information for impoverished students and the tourism decisions for non-impoverished students are mainly influenced by the Internet. Finally, Some suggestions are put forward for the tourism practitioners, Internet sector, impoverished female students in higher education, and the social environment in order to safeguard the exercise of impoverished female students' tourism power and to boom the tourism industry.

Published in Journal of Business and Economic Development (Volume 6, Issue 4)
DOI 10.11648/j.jbed.20210604.15
Page(s) 222-231
Creative Commons

This is an Open Access article, distributed under the terms of the Creative Commons Attribution 4.0 International License (http://creativecommons.org/licenses/by/4.0/), which permits unrestricted use, distribution and reproduction in any medium or format, provided the original work is properly cited.

Copyright

Copyright © The Author(s), 2021. Published by Science Publishing Group

Keywords

Tourism Demand, Impoverished Female Students, Internet Plus

References
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[3] Zhang Tiantian, Fang Jianqing, Guo Zipei, et al. Quantitative analysis of the current situation of impoverished students' academic performance based on the cognitive perspective-Taking Beijing Technology and Business University as an example [J]. Educational Teaching Forum, 2017 (16): 7-8.
[4] Cao Xiaohui, Li Guojing, Jia Jie. Study on the Development of University Student Tourism Market in Ulanchabu City, Inner Mongolia [J]. Industry and Technology Forum, 2019, 18 (14): 128-130.
[5] Tang Chaonan, Hu Wenyi, Zhao Qianqian, et al. Research on the Problems and Countermeasures of Zhenjiang Tourism Development in the Mass Tourism Era [J]. Business Economics, 2017, 6: 84-85, 87.
[6] Cheng Yuzhu, Wang Xin, Song Jingjing, Hu Chaoguang. Research on Factors Affecting College Students Tourism Based on Factor Analysis [J]. Think tank era, 2020 (01): 76-77.
[7] Ma Hailong. Tourism Economics [M]. Yinchuan: Ningxia People's Education Press, 2020: 28-29.
[8] Liu Jie, He Jiumei, Gao Run. Research on the Tourism Consumption Behavior of Chinese University Students in the New Era [J]. Knowledge Economy, 2020 (18), 59-60.
[9] He Zhiwen. The "Chinese Story" of Human Anti-poverty Struggle [J]. Party Building in Sichuan, 2021, (C1 Issue).
[10] Guo Hui. "Internet+": A new mode of integration of ice and snow tourism and cultural industry [N]. Chinese Journal of Social Sciences, 2020 (007).
[11] Li Mingmei. Looking at the improvement of tourism service quality from Maslow's hierarchy of needs theory [J]. Foreign Investment in China (the second half of the month), 2011 (10): 21-23.
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Cite This Article
  • APA Style

    Zhu Yingbo, Peng Xuewen, Xu Jingyan, Di Qingping. (2021). Research on Tourism Demand of Impoverished Female Students in the Internet Plus Era - A Case Study of China Women's University. Journal of Business and Economic Development, 6(4), 222-231. https://doi.org/10.11648/j.jbed.20210604.15

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    ACS Style

    Zhu Yingbo; Peng Xuewen; Xu Jingyan; Di Qingping. Research on Tourism Demand of Impoverished Female Students in the Internet Plus Era - A Case Study of China Women's University. J. Bus. Econ. Dev. 2021, 6(4), 222-231. doi: 10.11648/j.jbed.20210604.15

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    AMA Style

    Zhu Yingbo, Peng Xuewen, Xu Jingyan, Di Qingping. Research on Tourism Demand of Impoverished Female Students in the Internet Plus Era - A Case Study of China Women's University. J Bus Econ Dev. 2021;6(4):222-231. doi: 10.11648/j.jbed.20210604.15

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  • @article{10.11648/j.jbed.20210604.15,
      author = {Zhu Yingbo and Peng Xuewen and Xu Jingyan and Di Qingping},
      title = {Research on Tourism Demand of Impoverished Female Students in the Internet Plus Era - A Case Study of China Women's University},
      journal = {Journal of Business and Economic Development},
      volume = {6},
      number = {4},
      pages = {222-231},
      doi = {10.11648/j.jbed.20210604.15},
      url = {https://doi.org/10.11648/j.jbed.20210604.15},
      eprint = {https://article.sciencepublishinggroup.com/pdf/10.11648.j.jbed.20210604.15},
      abstract = {With the rapid development of the tourism industry and the great victory in the battle against poverty, the "Internet + tourism" has boosted the domestic tourism market and promoted the release of potential consumers, the tourism demand of impoverished female students has gradually become a hot spot in tourism research. The research takes female students of China Women's University as an example, analyses the tourism demand of impoverished female students in the Internet+ era by questionnaire survey method, based on Maslow's Hierarchy of Needs Theory, Tourism Demand Theory and Identity Theory. The results show that non-impoverished female students are more enthusiastic about tourism in their micro-social environment than impoverished female students, the psychological burden may be a major factor preventing impoverished female students from transforming tourism demand into tourism behavior, and for impoverished and non-impoverished female students with different annual tourism budgets, different psychological structures, different proportions of tourism consumption in income and different annual tourism budgets, the willingness to access tourism information for impoverished students and the tourism decisions for non-impoverished students are mainly influenced by the Internet. Finally, Some suggestions are put forward for the tourism practitioners, Internet sector, impoverished female students in higher education, and the social environment in order to safeguard the exercise of impoverished female students' tourism power and to boom the tourism industry.},
     year = {2021}
    }
    

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  • TY  - JOUR
    T1  - Research on Tourism Demand of Impoverished Female Students in the Internet Plus Era - A Case Study of China Women's University
    AU  - Zhu Yingbo
    AU  - Peng Xuewen
    AU  - Xu Jingyan
    AU  - Di Qingping
    Y1  - 2021/11/23
    PY  - 2021
    N1  - https://doi.org/10.11648/j.jbed.20210604.15
    DO  - 10.11648/j.jbed.20210604.15
    T2  - Journal of Business and Economic Development
    JF  - Journal of Business and Economic Development
    JO  - Journal of Business and Economic Development
    SP  - 222
    EP  - 231
    PB  - Science Publishing Group
    SN  - 2637-3874
    UR  - https://doi.org/10.11648/j.jbed.20210604.15
    AB  - With the rapid development of the tourism industry and the great victory in the battle against poverty, the "Internet + tourism" has boosted the domestic tourism market and promoted the release of potential consumers, the tourism demand of impoverished female students has gradually become a hot spot in tourism research. The research takes female students of China Women's University as an example, analyses the tourism demand of impoverished female students in the Internet+ era by questionnaire survey method, based on Maslow's Hierarchy of Needs Theory, Tourism Demand Theory and Identity Theory. The results show that non-impoverished female students are more enthusiastic about tourism in their micro-social environment than impoverished female students, the psychological burden may be a major factor preventing impoverished female students from transforming tourism demand into tourism behavior, and for impoverished and non-impoverished female students with different annual tourism budgets, different psychological structures, different proportions of tourism consumption in income and different annual tourism budgets, the willingness to access tourism information for impoverished students and the tourism decisions for non-impoverished students are mainly influenced by the Internet. Finally, Some suggestions are put forward for the tourism practitioners, Internet sector, impoverished female students in higher education, and the social environment in order to safeguard the exercise of impoverished female students' tourism power and to boom the tourism industry.
    VL  - 6
    IS  - 4
    ER  - 

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Author Information
  • School of Management, China Women's University, Beijing, China

  • School of Management, China Women's University, Beijing, China

  • School of Management, China Women's University, Beijing, China

  • School of Management, China Women's University, Beijing, China

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