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Exploring Indigenous Knowledge and Value Chain for Cultural Tourism Initiatives: Tourist Destination Hosts in Arusha, Tanzania

Received: 8 May 2021     Accepted: 19 June 2021     Published: 19 August 2021
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Abstract

This study aimed to instil indigenous knowledge and creativity through value chain analysis among cultural tourism initiatives (CTIs) for communities located at close proximity to protected areas in ArushaTanzania. Arusha is the main tourist destination in Tanzania with a possibility to get rich mix in information in CTIs. A cross sectional survey design was used. The basic population was cultural practitioners. Multi-stage, probability, purposive and snow ball sampling techniques were employed. Based on tourism sustainability notion, that is if destination hosts are actively involved and directly benefit in tourism activities, they will have justifiable reasons to conserve tourism resources. Information was gathered from a sample of 210 respondents using both primary and secondary data sources which were analyzed using interdependency multivariate analytical techniques. Despite the fact that there were no clear entrepreneurial traits within the value chains, it was revealed that cultural tourism initiatives CTIs have abundance of natural and cultural heritage that can provide unique experiences to tourists. The majority depend on individual motivation, perspective and are owned by fewer individuals based on family, development partners and local government authorities, depend on inconsistent membership which led to suspicion whether majority of local communities can benefit at the destinations.

Published in International Journal of Hospitality & Tourism Management (Volume 5, Issue 2)
DOI 10.11648/j.ijhtm.20210502.11
Page(s) 27-36
Creative Commons

This is an Open Access article, distributed under the terms of the Creative Commons Attribution 4.0 International License (http://creativecommons.org/licenses/by/4.0/), which permits unrestricted use, distribution and reproduction in any medium or format, provided the original work is properly cited.

Copyright

Copyright © The Author(s), 2021. Published by Science Publishing Group

Keywords

Value Chain, Entrepreneurial Intensity, Cultural Tourism

References
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Cite This Article
  • APA Style

    Daud Ng’ida Mollel, Gladness Lucas Kotoroi. (2021). Exploring Indigenous Knowledge and Value Chain for Cultural Tourism Initiatives: Tourist Destination Hosts in Arusha, Tanzania. International Journal of Hospitality & Tourism Management, 5(2), 27-36. https://doi.org/10.11648/j.ijhtm.20210502.11

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    ACS Style

    Daud Ng’ida Mollel; Gladness Lucas Kotoroi. Exploring Indigenous Knowledge and Value Chain for Cultural Tourism Initiatives: Tourist Destination Hosts in Arusha, Tanzania. Int. J. Hosp. Tour. Manag. 2021, 5(2), 27-36. doi: 10.11648/j.ijhtm.20210502.11

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    AMA Style

    Daud Ng’ida Mollel, Gladness Lucas Kotoroi. Exploring Indigenous Knowledge and Value Chain for Cultural Tourism Initiatives: Tourist Destination Hosts in Arusha, Tanzania. Int J Hosp Tour Manag. 2021;5(2):27-36. doi: 10.11648/j.ijhtm.20210502.11

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  • @article{10.11648/j.ijhtm.20210502.11,
      author = {Daud Ng’ida Mollel and Gladness Lucas Kotoroi},
      title = {Exploring Indigenous Knowledge and Value Chain for Cultural Tourism Initiatives: Tourist Destination Hosts in Arusha, Tanzania},
      journal = {International Journal of Hospitality & Tourism Management},
      volume = {5},
      number = {2},
      pages = {27-36},
      doi = {10.11648/j.ijhtm.20210502.11},
      url = {https://doi.org/10.11648/j.ijhtm.20210502.11},
      eprint = {https://article.sciencepublishinggroup.com/pdf/10.11648.j.ijhtm.20210502.11},
      abstract = {This study aimed to instil indigenous knowledge and creativity through value chain analysis among cultural tourism initiatives (CTIs) for communities located at close proximity to protected areas in ArushaTanzania. Arusha is the main tourist destination in Tanzania with a possibility to get rich mix in information in CTIs. A cross sectional survey design was used. The basic population was cultural practitioners. Multi-stage, probability, purposive and snow ball sampling techniques were employed. Based on tourism sustainability notion, that is if destination hosts are actively involved and directly benefit in tourism activities, they will have justifiable reasons to conserve tourism resources. Information was gathered from a sample of 210 respondents using both primary and secondary data sources which were analyzed using interdependency multivariate analytical techniques. Despite the fact that there were no clear entrepreneurial traits within the value chains, it was revealed that cultural tourism initiatives CTIs have abundance of natural and cultural heritage that can provide unique experiences to tourists. The majority depend on individual motivation, perspective and are owned by fewer individuals based on family, development partners and local government authorities, depend on inconsistent membership which led to suspicion whether majority of local communities can benefit at the destinations.},
     year = {2021}
    }
    

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    AU  - Daud Ng’ida Mollel
    AU  - Gladness Lucas Kotoroi
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    N1  - https://doi.org/10.11648/j.ijhtm.20210502.11
    DO  - 10.11648/j.ijhtm.20210502.11
    T2  - International Journal of Hospitality & Tourism Management
    JF  - International Journal of Hospitality & Tourism Management
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    AB  - This study aimed to instil indigenous knowledge and creativity through value chain analysis among cultural tourism initiatives (CTIs) for communities located at close proximity to protected areas in ArushaTanzania. Arusha is the main tourist destination in Tanzania with a possibility to get rich mix in information in CTIs. A cross sectional survey design was used. The basic population was cultural practitioners. Multi-stage, probability, purposive and snow ball sampling techniques were employed. Based on tourism sustainability notion, that is if destination hosts are actively involved and directly benefit in tourism activities, they will have justifiable reasons to conserve tourism resources. Information was gathered from a sample of 210 respondents using both primary and secondary data sources which were analyzed using interdependency multivariate analytical techniques. Despite the fact that there were no clear entrepreneurial traits within the value chains, it was revealed that cultural tourism initiatives CTIs have abundance of natural and cultural heritage that can provide unique experiences to tourists. The majority depend on individual motivation, perspective and are owned by fewer individuals based on family, development partners and local government authorities, depend on inconsistent membership which led to suspicion whether majority of local communities can benefit at the destinations.
    VL  - 5
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Author Information
  • Department of Business Management and Administration Studies, Faculty of Commerce and Business Studies, St. John’s University, Dodoma, Tanzania

  • Department of Reader Services, Directorate of Library and Technical Services of Mzumbe University, Morogoro, Tanzania

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